NEW CHANEL SURPRISE

Chanel is a brand that is known for being special when it comes to their advertising campaigns, which are always unique...

This fashion brand unveiled a campaign for their autumn / winter collection. Coco Coach campaign presents starring Cara Delevingne and Binx Walton, who were photographed by the messiah of the brand, Karl Lagerfeld. The famous French fashion brand campaign is based on boxing and other fitness activities. In the latest offers of this fashion brand, models can be seen doing exercises. From lifting weights, running to sit-ups, both models are fit and very loose in the boxing ring. Wearing tweed suits and sneakers, with a Chanel purse, these ladies raise adrenalin by merging fashion and fitness in the best possible way.

This fashion brand also ignored another trend, launch online campaigns before the print versions. Digital content Coco Chanel Coach campaign was available after the appearance of advertisements in numerous fashion magazines.

Creator of the campaign, and creative director of the brand, Karl Lagerfeld, also can be seen in the film, which follows their latest line. As a photographer who made a perfect pose of the two models, he is seen tending them and selecting the best photographs from the series that was made​​.

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