In the latest Cartier campaign, Count Nikolai of Monpezat redefines elegance through a monochromatic lens, captured by photographer Marco van Rijt. The sharp contrast of black mohair fabric against the white dial of the Crash watch encapsulates timeless sophistication.
Although brief, this campaign is a study of textures, from the soft touch of mohair to the smooth metallic sheen of the Juste un Clou bracelet, one of Cartier's most famous products. The simplicity of the color palette speaks volumes, allowing the jewelry to dominate, and its shine reflects the Count's quiet self-confidence.
The campaign, styled by Rikke Wackerhausen, plays with the opposites of soft and hard elements. Mette Thorsgaard further highlights this tactile story with his approach to Count Nikolai of Monpezat's hairstyle.
Count Nikolai of Monpezat's other look transitions to a more relaxed aesthetic - a cream sweater paired with striped trousers sets the background for the jewelry's shine. Cartier pieces are styled as integral parts that complete the narrative of unobtrusive luxury."