PRADA - SPRING / SUMMER 2015 CAMPAIGN

Gemma Ward continues to dominate the fashion world, after her successful return to the runway...

She is the new face of Prada fashion brand, for their spring / summer 2015 campaign. Black and white advertising campaign was shot by Steven Meisel, and this time, we can see the model in a style that is similar to the catwalks. Her hairstyle has a wet look and dresses are a mixture of brocading materials. Beside her, in this campaign we can see Julia Nobis and Ine Neef. As we can see the end result is still-life images that have a sophisticated contrast. Also, Prada brand presented the official launch photos and three videos. Stars are three models; the main focus is on accessories and materials. The videos seem dark and dramatic, and are accompanied by classical music. At the end of each video, the girls stared directly into the camera, as if to penetrate one's soul.

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