The collection was officially launched on February 1st…
Kaia Gerber - new face of Marc Jacobs Daisy perfume
As the spring arrived, it's time to change clothes, makeup and perfume that we use every day...
Now we need fresh flavors and fragrances that are full of life, rebirth and energy. In the world there are a number of perfumes inspired by exactly this time of year, but only some of them are noticed by the fashion world's elite, and us, the ordinary people.
One of these is Marc Jacobs Daisy perfume, which this year takes on a new look. The new face of this fragrance is Kaia Gerber, who was in the company of Sofia Mechetner and Dilia Martins, a part of the new campaign. The three posed before the lens Alasdair McClellan in white outfits. Katie Grand was the creative director of the shooting, while the art director was David James.
Daisy perfume is described as a fresh and feminine. It has notes of wild strawberry, violet, jasmine and gardenia. The bottle of perfume embodies its name because it is decorated with daisies. Charming!
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