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Louis Vuitton introduces LV Touch, a new line of men’s leather goods that blends the workwear sensibility of the modern era with the refinement of high craftsmanship.
Under the creative direction of Pharrell Williams, the Maison’s Men’s Creative Director, the collection embraces thoughtful simplicity, tactile sensuality and functional elegance — a bridge between Vuitton heritage and today’s global lifestyle. In this dialogue between past and present, LV Touch defines a new category of men’s luxury that speaks not through ostentation, but through presence.
Designed for the contemporary man who appreciates understated refinement and meticulously crafted leather, the collection uses exceptionally soft, naturally grained leather paired with velvety suede details. The interplay of textures creates a layered tactile experience, showcasing the artisanal precision at the heart of the Louis Vuitton identity. This aesthetic naturally extends the Maison’s lineage of leather goods, from the Aerogram line to the reimagined Speedy P9.
In the spirit of continued evolution, LV Touch offers modern reinterpretations of historical Vuitton codes. Subtle front suede pockets with quilted “V” motifs echo the legacy of Gaston-Louis Vuitton, while the decorative V-shaped karabiner, engraved with monogram flowers, adds a touch of playful sophistication — a signature of Pharrell’s vision for menswear.
The collection includes four silhouettes that revisit iconic forms through a contemporary minimalist lens. Steamer 30 delivers a modern expression of the early 1900s original, once designed to accompany Vuitton travel trunks. Verso Hobo introduces a reversible construction and fluid elegance, maintaining practicality through multifunctional accents. The Steamer Backpack and Delta Slingbag embody the Maison’s urban codes — lightweight, functional and attuned to the rhythm of everyday life.
LV Touch sets a new tone for men’s luxury: quiet, distilled and deeply intentional. It is a collection for men who seek substance over spectacle; style built on detail, structure and material; and luxury meant to be lived, not displayed.
In the era of Pharrell Williams, Louis Vuitton shapes a new visual and tactile language of men’s elegance — one grounded in heritage, yet confidently oriented toward the future.
