No occasion is complete without popping champagne, a classic symbol of celebration and style is an art in itself...

We witness a slew of brands extensively intricate when it comes to Champagne making, one of it is Perrier-Jouet. Quite recently Perrier-Jouet has celebrated 200 years of association with the Bi-Centenaire Champagne a clear indicator of its expertise and craftsmanship. Committed to provide champagne connoisseurs a one of its kind champagne experience Perrier-Jouet yet again introduces a one of its kind sparkle; ‘The Enchanting Tree’. With the advent of spring, the first days of celebration, Perrier-Jouet decided to enhance the spirit with an unusually elegant champagne experience created by Dutch designer Tord Boontje.

The Enchanting Tree’ earned itself a grand debut at the prestigious Saatchi Gallery, London, on 22nd March’ 2013. A dedicated space was transformed and designed by Tord Boontje, which traversed one into a magical world of seasonal delight; whilst a platter of seasonal foods beautifully paired with the Belle Epoque cuvee. The guests at the event were spell bound as they moved from a wintery scene to a springtime fairy tale and mingles in front of a remarkable large scale version of The Enchanting Tree. A hand-made, impeccable illustration of Perrier-Jouet craftsmanship, ‘The Enchanting Tree’ will return to Epernay to be a part of Perrier-Jouët craftsmanship. It will return to Epernay to be part of the house’s private collection of 200 original Art Nouveau pieces of Art.

The Enchanting Tree by Perrier- Jouët reinvents the gesture of champagne in which each participant plucks a flute from the tree. Wreathed in anemones this unique champagne service is made of suspended golden branches that can be used to hang the six Perrier-Jouët flutes, blossoming at the base of an ice bucket to preserve the champagne’s coolness.


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