This collection further emphasizes individuality and diversity…
Gucci Beauty is further expanding its collection, launching a new primer serum and foundation. These new releases accentuate the brand’s focus on individuality and diversity. “Makeup can be used to construct the identity we want to project, but it doesn’t have to change what already exists. Makeup can emphasize individuality without hiding it. This idea has been cultivated carefully through the tools we use, but also the ones we bypass, ”said Alessandro Michele, the brand’s creative director.
Silk Priming Serum offers a gentle and light texture that refreshes and hydrates the skin throughout the day. The product without a sticky effect is formulated to offer optimal coverage and extended makeup wear, while at the same time hiding pores and fine lines. The primer, which comes in one universal iteration, is packaged in a pink and gold colored bottle.
On the other hand, Natural Finish Fluid Foundation is an upgradable and silky smooth formula available in forty shades, covering practically the needs of all customers. This product will subtly cover up any imperfections, giving you a no-makeup makeup look.
As we find out, the primer will cost 64 dollars, and the foundation 68, and both products can already be bought through the brand's website and in their boutiques.