Following in the footpath of his wife, Canadian actor Ryan Reynolds has been named the face of L’Oreal Paris Men Expert.
Just four months after his wife, Blake Lively, was announced as the new global voice for L’Oréal Paris, Ryan will represent the Hydra Energetic range from the brand.
Ryan Reynolds is the perfect embodiment of the present-day man: genuine, open, strong and powerfully charming. Incredibly talented, he strikes as an enthusiastic and generous actor, a perfect match for Men Expert,” said Cyril Chapuy, brand global president, L’Oreal Paris. The L’Oréal Paris Men Expert products include moisturizers, exfoliators and facial scrubs designed especially for men. The campaign was shot by photographer Kenneth Willardt.
