Aston Martin has launched its first "brand experience" boutique in London, on the most luxurious location possible...
The British luxury car manufacturer has launched its first global luxury art studio, to expand the "Art of Living by Aston Martin” concept, targeting the elite clientele of the brand, those who admire them, and those who are first confronted with them. While occasionally there will be some Aston Martin model in this boutique, it is primarily designed to provide a mix of art and luxurious experience through superb introduction to this brand.
This boutique promises insight into a brand of global cooperation, but will also contain the edge of Hackett London, London Marma, Quintessence Yachts, Emilia Burano, Silver Cross and the FPM. In Dover Street where it is located, a number of other luxury boutiques has long since found their place, which makes it an ideal location for Aston Martin center.
Designed as a "one stop shop", this boutique will host exhibitions, design classes, dinners and other luxury events, which will make you fall even more in love with the Aston Martin brand. Boutique will offer a place for personalization, driven by customer satisfaction, which will be called 'Q by Aston Martin ", where you can create your own Aston Martin sports car or speedboat AM37.
The philosophy of the brand clearly painted the luxurious and modern interiors of the boutique, but what we saw first is the mosaic floor made from European oak. As a creation of the best masters, the flooring of this boutique follows the pattern of Nautilus shells, with brass plaques that are decorated with Aston Martin wings.
The ceiling reflects the pattern of the Nautilus and has its own attractive installation of the starry sky, which is made of 84 LED bulbs, which emphasize splendor and elegance of the exhibited sports cars. On the walls are pieces of pottery and blown glass by artist Vezzini London & Chen, and customers and visitors will be lured in to visual experience LeTV 120 '4K Ultra HD LED-LCD TV screen, which is one of the largest in Europe.